Sarah Bai

Why did you start your business, or choose the position you are currently in?

I originally became a Beauty Consultant just to get a discount on my products! Now I have moved up into a Leadership Position, and it is my full-time career. 

You just won 10MM in the lottery. What would you do?

Pay college tuition for 2 kids, buy a beach house, and TRAVEL!!!

What is the most interesting thing about you that we wouldn’t learn from your resume?

In high school, I was a Recreational Synchronized Swimmer.

Your Journey: How did you get to where you are?

10 years ago, I was a stay-at-home mom to 2 small children, and my husband traveled full time for his job. Before children, I had gotten my degree and then went into Bartending and Restaurant Management. I loved the industry, but it was not feasible with 2 small children and a husband on the road.

I attended my 1st Mary Kay party in my neighborhood. I knew NOTHING about skincare or makeup!! I rarely wore any. I left the party and really liked how my skin felt and looked, so I decided to host my own party for some free products.

After my party, I wanted more products than I could afford that day. The consultant was good–lol, and she mentioned to me that as a Beauty Consultant, I could save on all my own products. There were no quotas, and I could just sell to my friends and family. I said SURE!

I had NO intention of doing any more with it than that, and I for SURE was NOT going to hold ANY parties

But… (she was a good consultant–LOL) she convinced me to hold ONE party. It was so easy and fun. Everyone left happy and feeling good about themselves, and I made money!! I decided to work my business and make it my full-time/part-time job. The flexibility and income were what drew me in, but I loved the fun and social part of it. I loved helping women feel better about themselves, and I loved the stability of working with a company that had been around for 56 years and was started for women by a woman, with the philosophy of God 1st, Family 2nd, and Career 3rd. And I love that it is a consumable product. so when people run out, they need more!! The Re-Order Business is extra butter!

10 years later, I love “slinging lipstick” instead of “slinging beer” LOL!!! It brought so many positive and inspiring people into my life, and it has been great to work around my family’s schedule (which, by the way, only gets crazier and busier as they get older!). I have since moved up into a leadership position, and I am able to train and teach other Beauty Consultants how to grow their own businesses while growing in their faith and confidence. It is so much more than just selling lipstick.


Anyone with skin–LOL!! Anyone looking for affordable, quality skin care, who would love to learn more about caring for their skin (men, women, and teens). Anyone with skin-care issues looking for affordable and effective solutions. Women who would love to learn how to apply color or would love an updated look or makeover. I also am available for makeovers for special events such as proms, weddings, and head shots.

How would your best friend describe you?

Goofy, positive, disorganized, scattered, loyal, caring, fun, helpful, and always late. She would also confirm the fact that I NEVER wore makeup and that selling it would have been the last thing anyone thought I would be doing.

What inspires you?

Watching people overcome obstacles and life crises, watching them overcome and maintain a positive attitude and amazing faith, without ever blaming others. Seeing people get up and try one..more..time.

What makes you laugh?

My kids, my dogs, my friends, silly memes, I laugh at myself A LOT–LOL! I love to laugh. And I love to hear my kids laugh. 

If you were stranded on a desert island and could take three items, what would they be?

Sunscreen, waterproof mascara, and my dog. 

What’s your definition of success?

Success is a personal definition. I don’t think it means the same to every person.

To me, success is reaching a goal, but success is also getting back up after failure; not quitting, continuing to move forward.

When I meet with a lady and she thanks me for helping her feel beautiful, when she messages me days later “thank you” and “that she loves her products”, that is success to me.

Success in my personal life is harder; I am working on NOT defining my success through my children. If they make mistakes, it does not mean I have not been a successful parent, and THAT is hard.

Why is it important to you to be part of WOW?

It is important both for my business and personally. Obviously, from a business perspective, it’s a great networking opportunity. Personally, it has been a great way to meet new, positive women from all different backgrounds. I would love to do more activities to give back to the community.

What do you want your legacy to be?

This comes back to redefining my success. I would have said a year ago my legacy is my family, but I am learning we have limited control over that. I want people to say that I inspired them, that I encouraged them and lifted them up, and that I was always a friend to them in times of fun and times of need.